Posts Tagged ‘social networking marketing’

Google Profiles: Social Networking Marketing Made Easy

Monday, February 1st, 2010

Keep track of your social networking profiles easier by using Google profiles to combine them all.

Google has recently created a new concept in social networking, known as Google profiles. This service links together your online presence by joining your blog posts, Facebook profile, and Twitter account all in the same location. This makes keeping tabs on all those different online services much easier. In addition, Google profiles is able to share information with other Google applications, such as maps and mail. You can, however, limit how much sharing goes on by changing your privacy settings.

B2B business owners can gain a lot from using Google profiles. It is important for you to be aware of what comments are being made about your company on each of your social networking accounts; profiles makes that easy. Google profiles is different because, without charging you anything, it brings together a variety of other services and allows you to view them all at the same time; you can even search for keywords and phrases to see if any comments are being made about particular products or services you offer.

Creating a recognizable brand name is an important part of making your B2B business successful. Google profiles helps you accomplish this since it streamlines your content across all the social networking sites you use for marketing. A Google search for your company will return your profile at the top of the page.

The power to organize and manage all of your social networking accounts that Google profiles offers you as a B2B owner is too great to ignore. You can start an account today for free and start using this tool to improve your marketing efforts. You are sure to be happy with the results.

Ray Perry is an Internet marketing executive with more than 25 years of experience. He is the Chief Marketing Officer at Market Blazer, a small business marketing company and authorized Duct Tape Marketing coach. You can get more information about Google Profiles at www.MarketBlazer.com.

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Ten Straightforward and Quick Ideas to Increase Your Websites Response at No Cost!

Tuesday, January 19th, 2010

Here are ten effortless ways to increase your websites response drastically with no cost associated with the improvements.

1. Add more content to your website, there simply isnt enough on yours. Why? Because you can not get enough content on your website especially if it is good, relevant content. It will dramatically boost your search engine rankings and also the amount of time visitors spend interacting with your site.

2. Add Strong Benefit laden headlines to every page of your website instead of lame efforts like welcome to our club! 1 out of 1,000 websites has strong sales copy and they are the ones that produce the best response!

3. Change your lead generation contest and promos every sixty to ninety days to keep them fresh and generating interest! You need multiple ways to collect data running in key areas of your site simultaneously. Then you need to keep them fresh by changing them every sixty to ninety days.

4. Dont just send e-mail special offers, enhance the content of every e-mail with jokes, tips, cartoons, funny stories and other content that adds more value and makes it 100 times more likely that the person getting your e-mail marketing might pass it on to someone else who wants it.

5. Add a blog and get someone, anyone, to blog every week. Blogs add excellent content, inbounds links and personalization to your companies website. They also provide an excellent and easy forum to solicit feedback. Internet marketing blogs are popping up everywhere. In this day and age your website is behind the times if you aren’t using a blog on your website. For example, they are becoming almost as popular as good marketing books for finding quality information about marketing. Going back five years ago you couldnt find any information about small business marketing one simple place, you had to find fifty or one hundred sites to compile a lot of good information!

6. Add a Twitter account and reach a younger generation of people, boost your search engine rankings and get specials and news out in bite size flashes!

7. Ask more questions in your surveys then load a whole series of e-mail offers into your site that are triggered by your customers preferences. In that way you only send offers to those customers who are most likely to be interested and respond. This dramatically boosts response rates and decreases opt out rates.

8. Add a Social Networking Engine, for your members or clients to interact with others at your club.

9. Add a hover ad to your home page, one that must be closed to move on into the site. This will increase your data collection by over 300%.

10. Build vertical mini websites for key income streams like membership, wedding and outings.

Get a comprehensive review and in depth report on how to maximize your Internet marketing strategy for just $1,500 and you don’t even have to use one of our sites!

Call me direct 352 266 2099 and Ill tell you how to maximize your internet investment even if you are with another company and believe me most of them need the help!

Andrew Wood is the world’s leading expert on golf related marketing. He is the author of over 20 books including Cunningly Clever Marketing, his newly released best marketing book. Andrew speaks worldwide on sales and marketing topics. He is the CEO multiple golf marketing companies including Legendary Resort Management Company.

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